Last year the community set a goal to become single-use plastic free by July 1.

"The community started the Single-Use Plastic Free Dungog Project because we wanted to reduce single-use plastics in favour of reusable", said Michelle Dado-Millynn, campaign organiser for the project.

"As a community we are working together to choose reusables and refuse to use single-use plastic bags, plastic straws, plastic water bottles, plastic cutlery and where possible, plastic containers."

Disposable coffee cups are the next single-use item the campaigners are looking to reduce.

Dungog sells more than 100,000 takeaway coffees each year. Partners in the coffee cup rescue project are 7eleven and Closed Loop with their collection sites to be put across the town in coming weeks.

Residents and visitors are asked to put their empty take away coffee cups in one of these 20 collection sites instead of the rubbish bin.

The upcycled product will come back into the community in the form of car bumpstops, kerbing, seating and reusable coffee cups.

The initiative was announced at the Sustainability Spotlight On Dungog event at the James Theatre on June 26 which showcased the range of sustainable practices happening in the shire.

"We have a real opportunity to lead the way regionally, nationally and beyond as we build our message and work for the alternatives and solutions to the natural world's most urgent issues," said Ms Dado-Millynn.

She said the Sustainability Spotlight On Dungog team would like to thank everyone who attended the event on Sunday "to share in what was a wonderful celebration of our community working together for sustainable best practices".

"We are all inspired and excited by what is happening in our town and shire," she said.

"We will continue to hold these events to inform, engage and celebrate what we are doing in the sustainability space."

Cup Rescue is a 7-Eleven sponsored initiative in partnership with cup recyclers Simply Cups.

Simply Cups started two years ago, and has already diverted over 4.6 million cups from landfill. Cups are collected and then transformed into items of higher value such as traffic management products and now injection-moulded products.